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Why W3Monitor
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- Research departments can use solution to track
thousands of pages. In additions they can set up keyword filters that
identify the desired changes. When the page is changed, a notification is
sent to the user with the set of changes highlighted.
- Marketing departments can use this to track
competitive products, press announcements, alliances and partnerships of
their competitors etc. Persons who perform these functions are always
overloaded and cannot afford to spend the time to keep up. By using
Solution, they need to decide what to track. The grunt work is done by the
service. Once a change occurs, with a quick glance they can identify
whether the change is of relevance to their business. Solution increases
the effectiveness of researchers by removing the grunt work.
- Sales departments can use this to track and obtain
sales leads. For example, by tracking a government site, they can come to
know of new RFPs (request for proposals).
- Consulting organizations can use these sites to
look at project requests in sites like e-lance, agency.com etc. They can
also track job postings to see what kind of talent their customers and
prospects are hiring and offer consulting service.
- An investor can track the companies they have
invested in using multiple information sources. For example, they can use
yahoo or other finance pages to find out whether their stock has received
an upgrade or downgrade from an analyst.
- Developers can track technologies, products,
standards, tools etc.
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